Services
A commerce and marketing studio for travel, tourism & hospitality — Shopify builds, marketing campaigns, and year-round photo + video, run with the same rigor I brought to a $1B+ book of business at Shopify and now bring to a country's destination marketing.
Marketing
Campaigns, segmented email, and a weekly reporting rhythm — the same architecture behind Discover Dominica's marketing, adapted to your calendar and your audience.
- Campaign strategy and content calendars built around your season
- Segmented email marketing (interest tracks, welcome flows, festival and event sequences)
- UTM infrastructure so every campaign is measurable, not just published
- Weekly performance reporting — what worked, what didn't, what's next
Commerce (Shopify)
Shopify builds and ongoing support, backed by five years managing $1B+ across 250+ of Shopify's largest merchant accounts — and the same technical rigor I bring as a CIO.
- Strategy — audits, roadmaps, and platform decisions before a line of code is written
- Launch — full builds, migrations, and storefront design
- Support — ongoing maintenance, optimization, and priority troubleshooting
Content (Photo + Video)
Photography and video positioned as year-round promotion, not one-day event coverage. The shoot is the event; the content is the year.
- Festival and event coverage — photo and short-form video, sponsor- and social-ready
- Hospitality and destination photography — properties, packages, experiences
- Deliverables built for a full year of promotion, not a single recap post
See recent work on the Photography page.
Every engagement starts with a conversation, not a proposal template.
Get in touch to talk through what you need.